Case Studies


How we redesigned a B2B SaaS for consistent user experience and conversions.

Full Website Build

The Challenge

LeadFloww is a B2B SaaS that delivers 1,500+ leads in your inbox every month. Their previous site looked clean but was a bit clunky in design. Their website used Webflow and Memberstack.

Our Approach

We proposed a redesign that would focus on conversion and scaling content. We rebranded their text logo, redesigned their website and helped them switch to Outseta for a more all-rounded solution for their subscription based SaaS.


We derived the color palette from the existing design. We chose a font pairing that was readable and used heading colors that added a bit of pop. By setting up template pages, we gave them the ability to create pages on their own easily.


We implemented the design and set up their integration with Outseta. Memberstack previously only offered for protecting their SaaS pages, but Outseta gave them a marketing tool as well as an easier way to pull in customer profile data in to their app.


We submitted the sitemap to search engines, added meta tag data, ensured good heading hierarchy and made other on-page SEO optimizations.

Ready for your site to take off?

Are you ready for more sales and less maintenance on an easy-to-edit website?

Schedule a FREE discovery call with us to see if we're a good fit.

We'll talk about your specific difficulties, the biggest roadblocks you're facing, and how we can help you reach your objectives.

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Conversion-focused web design agency. We build fast, easy-to-manage Webflow websites that rank high on Google and generate leads.
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